Tex-Cote® COOLWALL® is a dealer-applied exterior coating system designed for homeowners who want long-term curb appeal, color retention, and better performance in sun-exposed conditions. Fitzhauer helps homeowners review surface condition, preparation needs, color direction, and whether COOLWALL® is the right fit for stucco, siding, trim, or a broader exterior refresh.
The system is built around heat-reflective technology, specialized pigments, and a thicker coating profile than ordinary paint. Official Tex-Cote material notes that these pigments can lower exterior surface temperatures when compared with many traditional paints and coatings, and that lower exterior temperatures can contribute to lower interior temperatures in the right conditions.
That performance depends on the project being treated as a system: cleaning, repairs, patching, primer, coating thickness, application conditions, and finish details all matter. Fitzhauer can help evaluate the surface first so the recommendation is based on the home, not just a color chart.
Talk with Fitzhauer about Tex-Cote® COOLWALL®, surface preparation, color options, and whether this coating system fits your home.
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